Pricing
HVAC SEO Pricing & Plans — Published in Full
HVAC SEO pricing published in full: three month-to-month plans with GEO included, website builds, AI answering — every number listed before any sales call.
Every plan, every price, on this page — before you ever book a call.
HVAC Foundry publishes its prices: three month-to-month plans from $1,495 to $3,995+ per month [OWNER: confirm pricing], with GEO — AI-search visibility work — included in every tier rather than sold as an add-on. Website builds and standalone AI answering are priced below. No long-term contracts, no "book a call to find out."
Why we publish every price
Pricing secrecy in this industry is a sales tactic, and HVAC owners know it — most of the owners we're built for have sat through the "custom quote" call that ends in a 12-month contract. We checked the market directly: among the established HVAC-niche agencies, Hook Agency is the one that publishes real numbers, and we say so plainly on our ranked comparison of HVAC SEO companies. Publishing prices costs us some negotiating room. It buys you the ability to rule us out in ninety seconds — which is exactly the buying experience we'd want.
The plans
All figures are monthly, month-to-month, cancel anytime. [OWNER: confirm every price in the table below before launch, then delete this note.]
| Plan | Price/mo | Who it's for | What's included |
|---|---|---|---|
| Foundation | $1,495 [OWNER: confirm pricing] | 1-3 truck shops starting from zero or leaving a burned-agency situation | SEO essentials (technical fixes, local signals, on-page work) + GEO essentials + monthly AI-visibility report |
| Growth | $2,495 [OWNER: confirm pricing] | 3-10 truck shops ready to compound | Everything in Foundation + monthly content program + review engine + AI answering |
| Market Leader | $3,995+ [OWNER: confirm pricing] | Shops that want to own their market's search and AI surfaces | Full stack + quarterly original data study for your market |
What moves you up a tier is scope, not secrets: more content shipped per month, more of the call-handling and review machinery run for you, and at the top tier, original market research published under your brand. Whichever tier fits, the money is buying the same underlying asset: an exclusive-lead pipeline you own rather than rent.
Every plan includes the monthly AI-visibility report: we measure how often AI engines mention your company for the searches that matter in your market, and show you the trend. We measure and report — we do not promise a citation count, for reasons covered honestly in the FAQ below.
Website builds and AI answering
Both are available without a retainer.
- Template website build — $3,500 one-off [OWNER: confirm pricing]. Proven conversion layout, your brand, live in 2-3 weeks.
- Custom website build — $7,500 one-off [OWNER: confirm pricing]. Bespoke design on the same technical floor.
- Either build at $500/mo × 12 [OWNER: confirm pricing] — a payment plan, not a lease; you own the site regardless.
- AI answering, standalone — ~$495/mo [OWNER: confirm pricing]. Every missed call answered, emergencies triaged, appointments booked into your calendar.
Details and what's inside each: website builds · AI answering service.
How our pricing compares to the market
Our tiers sit at or below the published market for specialist work — checkable, because every benchmark here was verified at its source in August 2026. Ahrefs' survey of 439 SEO providers found agencies charge $3,209/month on average (freelancers average $1,348.63, and the single most common retainer band across all providers is $501-$1,000/month — which mostly buys part-time freelance hours, not an agency program). In the HVAC niche specifically, DAGMAR Marketing publishes a range of $1,500 to $2,300 a month per physical location for HVAC local SEO, and Hook Agency's published floor is $2,800/month for local SEO — with AEO (their AI-search offering) at $4,000/month standalone, or $2,000/month added to an SEO package. The per-location work those local benchmarks price — GBP management, reviews, citations, service-area pages — is the local SEO layer built into every tier here.
That last number is our sharpest difference: the market prices AI-search work as a $2,000-$4,000 add-on. HVAC Foundry includes GEO in every tier, because in 2026 selling HVAC SEO without AI-search work is selling half the surface. For a deeper market-wide cost analysis — what drives quotes up, what a $1,500 vs $3,500 retainer should contain — read our HVAC SEO cost breakdown. And if you're comparing us against a specific agency, start with the Hook Agency alternatives comparison.
How an engagement starts
- Strategy call (free, ~30 minutes). We look at your market and your site live on the call. If we're not the right fit — wrong budget stage, or you need something we don't sell — we say so and point you somewhere real.
- Written plan and exact price. What we'd do in the first 90 days, which tier it maps to, and the number — in writing, before you commit.
- Month-to-month from day one. Plans run month-to-month. You keep every account, every page, and every report if you leave.
Proof
[OWNER: real case studies and reviews required — supply per-client blocks from inputs.md §3 (client name with permission, engagement, before/after metric, evidence held). This section ships with real proof or ships as a stated "new agency, portfolio in progress" note — never with invented results.]
Frequently asked questions
How much does HVAC SEO cost with HVAC Foundry?
$1,495/mo (Foundation), $2,495/mo (Growth), or $3,995+/mo (Market Leader), all month-to-month, all with GEO included [OWNER: confirm pricing]. Published market context: agencies average $3,209/mo per Ahrefs' provider survey, and the HVAC-niche published floor at Hook Agency is $2,800/mo.
Do you require a contract?
No. Plans run month-to-month, cancel anytime. SEO compounds, so we'd rather earn month 7 than lock it in month 1 — and the 12-month contract you've been burned by before is exactly the model we built against.
Do you guarantee rankings or AI citations?
No — and treat that as a feature. Nobody controls Google's rankings or which sources ChatGPT cites; an agency that guarantees either is guaranteeing something it doesn't control, which tells you how it treats the truth elsewhere. We measure AI-search visibility monthly and report the trend against your market. Evidence and measurement, not promises.
Why is GEO included instead of an add-on?
Because the buying behavior already moved. GEO (generative engine optimization — visibility in AI answers, not geography) is priced by others at $2,000-$4,000/mo on top of SEO; we treat it as half of one visibility job. What that work actually involves is on the GEO service page, and the SEO half lives on the HVAC SEO page.
What happens in the first month?
Technical audit and fixes, baseline rankings and AI-visibility measurement, and the 90-day plan delivered in week one — so month two starts with execution, not discovery. You see the same dashboard we do.
Can prices change after I sign up?
Your rate is locked while you're subscribed. If the rate card changes for new clients, existing clients stay on their price.
See your exact price before you commit
Book the strategy call. You'll leave it with a written plan, the tier that fits, and the exact number — and zero pressure, because everything above is already public. [OWNER: wire real scheduler link — never a placeholder URL.]
See it against your market's numbers.
A 30-minute strategy call with your market's real data. No pressure, no 12-month contracts.